The feeling is universally shared: the world is undergoing a shift unprecedented since the fall of the Berlin Wall. In Europe, many decision-makers and experts are on the defensive. The rise of Asia, the growing role played by the BRICS countries, the war in Ukraine and the war in the Middle East are forcing us to question all the certainties on which the current political choices of NATO and the European Union are based.
The founders of the BRENNUS Institute are taking up this contemporary challenge. Faced with such a profound change, a ‘paradigm shift’ is needed. The interpretative keys used by many Western analysts are obsolete. Too often, the explanatory models used seek to circumvent reality – when they do not simply consist of attempting, at all costs, to preserve the privileges of the old world.
“We also see that, in our globalised world, causes and effects are interconnected in multiple and parallel ways, far beyond geographical boundaries. Political decisions taken in one part of the world have repercussions on developments in other regions and vice versa. Recent events in Ukraine and Gaza have been greatly influenced by decisions taken in Washington by a weakened Democratic government. Conversely, the evolution of these conflicts has had an impact on the US presidential election, at least indirectly.‘
[Excerpt from the book ’100 Days That Changed the World”]
BRENNUS’s objective is to encourage cross-border cooperation at European level and to complement the respective activities of the participating companies.
The association of specialists in different fields of activity and with experience in different countries should enable complex business issues to be addressed quickly and competently.
The aim is therefore to establish an international network for strategic information management.
- develop new strategies and methods for tailor-made information management
- establish new networks and pools of experts within the European Union and in third countries, preferably European
- jointly define the requirements for specific search and analysis software, develop it and use it with the help of appropriate specialists
- organise and hold events, and
- publish specialist publications